| November 29, 2023 |

Gibson Generation Group: more than a Gibson brands mentoring program

Join us as we celebrate the achievements and graduation of the 2023 Class of the Gibson Generation Group and introduce the Class of 2025

The Gibson Generation Group, often referred to as Gibson “G3,” is a dynamic two-year initiative designed by Gibson to foster the development of emerging players. This program is crucial in offering support and recognition to younger, skilled musicians. Participants in the Gibson G3 program benefit from the chance to be featured across Gibson’s extensive network, reaching audiences worldwide, and they also gain the prestigious endorsement of Gibson Brands.

Watch the Gibson Generation Group Class of 2023 graduate in a virtual ceremony:

G3 is a global collective of musicians who are provided with one-on-one career growth opportunities. These opportunities are not just limited to musical development but extend to mentoring and fostering lasting connections in the music industry. This is facilitated by the Gibson Leadership and Cultural Influence teams, which are instrumental in guiding these musicians​​​​.

The program caters to a diverse range of young guitar players, songwriters, and music creators from all around the world. This diversity is a cornerstone of the program, ensuring a wide array of musical styles and perspectives are nurtured and developed. The Gibson Generation Group Class of 2023, for example, demonstrates this global and varied representation​​.


Visit the official Gibson Generation Group website for class photos and social media platform links.


The Gibson Generation Group is more than just a mentoring program—it’s a comprehensive curriculum that provides new talent with the opportunity to engage and receive support from various facets of the music industry. This includes interactions with Gibson’s leadership team, luthiers, Social Media teams, and Entertainment Relations teams, thereby offering a holistic approach to career development in the music industry​​.

Introducing the Class of 2025

Gibson has appointed Emily Wolfe, an Epiphone Signature Artist and long-term partner, as the Global Mentor for the Gibson Generation Class of 2025. Wolfe will lead monthly sessions covering guitar playing, gear maintenance, band formation, recording techniques, and songwriting.

Emily states, “As the global mentor for the Gibson Generation Group, I’m honored to help guide and witness new legends in the making. Gibson’s commitment to the continuation of great music and growing artist careers through future generations is truly incredible, and I couldn’t be prouder to be a part of this program.”

The program includes different focus areas: Guitar Player, Songwriter, Front Person, and Triple Threat, aiming to prepare participants for music careers. In addition to Wolfe, Gibson artist Toby Lee will mentor the European and UK participants. Both Wolfe and Lee will offer career advice and mentorship.

Gibson G3 artist Grace Bowers performs on the Foundation Stage at the 2023 Newport Folk Festival.

Gibson G3 artist Grace Bowers performs on the Foundation Stage at the 2023 Newport Folk Festival.